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Customer-Centric Innovation in MedTec
Thank you for your interest in the Workshop "Customer-Centric Innovation in Medtec"
Join the workshop "Customer-Centric Innovation in MedTec" by Martin Pattera to translate the Jobs-to-be-Done philosophy into your practice. Get a hands-on navigation instrument for your customer-centric innovation.
In order to register for the event please complete the form below. Please note that you must also be registered for Medtec Europe 2018 to be able to participate in the Workshop.
Customer-Centric Innovation in MedTec
What you will learn
- Get to know a navigation instrument that shows you untapped revenue potential
- Use the workshop to develop concrete ideas for your company's offerings
- Create new (digital and non-digital) offerings that will succeed in the market
- Experience Jobs-to-be-Done in practice with the Outcome-Driven Innovation® methodology
Why you should attend
- Learn from best practices and success stories of top innovators in MedTec
- Get introduced to Jobs-to-be-done and Outcome-Driven Innovation® framework and its latest developments
- Apply learnings on real innovation tasks of your business within the workshop
Attendees will be decision makers responsible for:
- Product-, Technology-, Service-Management
- New Business Development
- Innovation Management
- Digital Transformation
Date & Location
April 18, 2018: MedTec Europe, ROOM W4
Time: 11:00-14:00
Approach is consecutive...you may join based on your preferred conference schedule:
11:00-11:30 Intro: How the "Job-to-be-done" guides Innovation
11:30-12:30 Case Example: Therapy administration OR the future of the catheter?
12:30-14:00 Your Challenge: Uncover the Job-to-be-done for your innovation challenge
Price: Free of Charge